CASE STUDIES/FORMAT 02

NativeUGCCreatorUnboxing

Aura Home & Kitchen·Consumer Goods·TikTok & Meta Feed
01 · THE BOTTLENECK

Creative Fatigue & Rising CPA

Overly polished studio ads suffering from low CTRs and high customer acquisition costs.

INITIAL STATE: COMPETITOR SATURATION · LOW RETENTION
02 · THE BREAKTHROUGH
3.8%Outbound Click-Through Rate

8 AI UGC creator profiles drove a 3.8% CTR, cutting cost-per-acquisition by 42%.

TIMEFRAME: Weekly Drop Model
03 · WHAT IT RUNS ON

Production & Buying Stack

  • Meta Ads Manager (Advantage+ & Manual CBO)
  • TikTok Ads Manager (Spark Ads & SPC)
  • In-House AI UGC Production Pipeline
  • Direct-Response Kinetic Typography
  • Attribution & Retention Analytics
04 · VERIFIED RESULT
“Huebricks allowed us to test more hooks in our first month than our previous studio delivered in three quarters. We unlocked our highest-performing Meta angle in 10 days.”
PARTNER GROWTH LEADAura Home & Kitchen
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